Welcome to GoViral

We
animate
the web

Short-form Brain

The single most important enemy businesses face
Short-form content has reprogrammed consumers' brains. We're calling it short-form brain. Short-form brain makes it harder to focus on something that isn't instantly rewarding.

Marketing Funnels

Short-form brain is a problem if you want someone to focus. Animations reward the viewer, scratching their itch for dopamine 

Interactive

Clicks, scrolling and mouse movement connect the viewer with the animation

Anticipation

The viewer wants to know what happens next, keeping them hooked

Professionalism

Animations on the web are no easy feat. Make your brand stand out

Web-Based Animations

Animations that make your funnels rewarding

Landing Pages

Animations to help drive the sale

Websites

Professional animations aligned to your brand

Emails

Animated GIF's getting your message accross

Our Services

Increasing funnel conversions with animation

2D Animation

They make up the majority of web animations, from subtle buttons to standout features.

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3D Animation

3D animations allow greater interaction, such as rotating or moving a 3D model. Perfect for hero products.

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Landing Pages

Animations enhance landing pages by guiding users through content and highlighting key areas.

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Websites

Transform your website into an art gallery with animations that captivate and engage visitors.

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Emails

Yes, you can add animations to emails. Stand out in the inbox.  

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Funnels

Overhaul your entire sales funnel by integrating animations, from lead magnet to post-purchase.

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If you have an idea in mind for your funnel, Fill out the form below.

FAQs

I'm not exactly sure what I want animated, I just know i that I want my funnel to be animated.

If you know you want a part of your sales funnel to be animated but don't know exactly what, we will provide you with some ideas. You'll find out the animatable scope of your funnel, what's possible and what isn't. We will also look at the broader market in which you operate, looking at successful animated sites.

I know what I want, I just want a quote.

Provide us details and you'll receive a project proposal with quotes included. The proposal will include ideas, project goals, scope of work, timeframes, relevant case studys and multiple quotes; dependant on scope of work and project goals.

Are the animations responsive across resolutions, e.g mobile?

Yes. Most people will flow through your funnel on a mobile phone so it's essential that they work on mobile devices. Native CSS animations work fine on mobile and we make sure that our external JS animations work on mobile through testing.

Do animations affect my website's SEO?

Yes. Both ways, either negatively or positively. Keeping someone on your website for longer positively affects SEO. Excessive or large animations can slow your site down, negatively impacting your SEO.

Click on the FAQ below to see more about animations affecting website speed.  

Do animations affect my website's speed?

Yes they do. Excessive and large animations slow your site down, however, you really need to over do it. Web animations can be optimised and implemented correctly to reduce the impact they have on website speed.

Native CSS animations will not affect the speed but larger JS ones can. The larger hero and background animations that we make are JSONs or GLB's, a file format optimised for the web. JSONs are just a type of file format (like JPG and PNG) that are ideal for the web as they're mathematical data not pixels.

Do animations affect my website's accessibility?

Yes they can cause discomfort for people with cognitive and sight conditions. It's important to keep vulnerable people in mind when designing. No flashing animations and giving the user the ability to control and pause the animation really helps.

Do animations get my emails sent to spam?

Yes they can. Keeping file sizes small and optimising the email so it's still understandable if the GIF doesn't load reduces the chances of them being sent to spam. It is highly unlikely that a GIF alone will get an email sent to spam, it is more the text. Email spam filters look at the text:image and text:code ratio. The ratio should always favour the text so keeping GIF's to one per email is fine.

Will they work on my website or email provider?

Any website can have animations. If your website is designed using a web development software; like Wix, Wordpress and SquareSpace, they need to support custom code.

Not all email providers support animation but all the large ones; Gmail, web-based Outlook and Apple Mail do.

Can they be re-used for multiple campaigns

Yes. You will have intellectual property over the animation we made for you meaning its legally yours. We will give you multiple file formats (JSON, GIF and mp4) that you can use in any of your campaigns. If you need help adding the animation to any campaigns not agreed upon in the proposal we can still help you implement it.

How many revisions do I get?

From the Final project sign off, none, however, you will be involved in the creative process. There are multiple presentations throughout our creative workflow, as early as initial conceptualisation, where you can provide feedback and we make changes accordingly. You won't be in a position where the final project sign off is near and the animation is not what you expected. It will be much earlier in the creative process when changes and revisions are made.

How long until I have my animated asset?

It all depends on the project. A simple animated icon may take as little as three days whereas a full website may take a month. Details will be provided in the proposal alongside your quote.

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